18
2019/10
加州大学河滨分校揭赟博士学术讲座
讲座时间:10月24日上午9:30讲座地点:零号楼0212室讲座题目:消费者对“新”的偏好讲座内容:Consumers may prefer newer options for many reasons—e.g., trendiness, freshness, or improvements over their older counterparts. In this article, we find that consumers prefer even incidentally newer options, such as a more recently purchased scratch-off lottery ticket. That is, consumers show a preference...